Superloop delivers enterprise-grade fibre connectivity to Morgans Financial

When the largest full-service stockbroking and wealth management firm in Australia set its sights on a much-needed connectivity revolution that catered to the needs of its clientele, they came to Superloop.

Facing the challenge

Morgans Financial Limited faced the challenge of meeting evolving client expectations in a digital age. With 500 authorised representatives across 59 locations, Morgans needed reliable tech infrastructure to ensure excellent branch and advisory experiences for its clients.

nbn's business-grade fibre connectivity, delivered by Superloop and nbn Enterprise Ethernet, emerged as the ideal solution to propel Morgans into a new era of digital transformation.

With their client base growing increasingly tech-savvy, demanding real-time access to information and seamless communication with advisers, Morgans recognised the need to adapt their infrastructure to match the evolving requirements of their customers.

Managing 500 authorised representatives across 59 locations meant not just meeting but exceeding the expectations of their clients. Customers have come to expect top-notch digital experiences, and Morgans sought a solution that struck the perfect balance between traditional relationship values and cutting-edge tech infrastructure.

Morgans aimed to reduce the time taken to connect new branch offices to the internet while maintaining best-in-class security measures to ensure the safeguarding of client data.

The Superloop solution

Matt Neubauer, Chief Information Officer at Morgans, emphasised the importance of empowering advisory branches with the necessary technology to provide good customer service.

“What’s also critical is ensuring that our clients’ data remains secure. Ensuring the privacy of our clients’ data is central to keeping their trust and valuing our relationships with them,” said Matt.

Enter Superloop.

As an nbn Enterprise Ethernet retail service provider, Superloop proved to be an agile and versatile partner for Morgans' connectivity needs.

Superloop offered Morgans a solution that went beyond refreshing business internet – it supported growth as a true partner and marked a leap into the digital future.

“We work closely with customers, like Morgans, to help not just refresh their business internet, but also to support their growth as a partner,” said Daisey Stampfer, Group Executive Strategy and Transformation at Superloop.

“We help ensure that Morgans continues to meet the needs of its clients by supporting a seamless connection that services all its branches, and therefore enabling a fast and efficient service.”

The transition from a hub-and-spoke model to a more distributed architecture embracing software-as-a-service (SaaS) solutions allows for quick adaptation to change and aligns with the shift toward a more decentralised model.

Thanks to Superloop and nbn Enterprise Ethernet solution, the digital transformation continued as Morgans bid farewell to the traditional MPLS network, and upgraded to a modern SD-WAN, accompanied by the adoption of Salesforce's CRM suite.

This transformation enabled Morgans to launch a new website and client portal, optimising the overall client experience. Superloop's expertise extended to updating Morgans' applications and ensuring the company's digital infrastructure complied with evolving tech regulations.

The results

The partnership between Morgans and Superloop, and the implementation of nbn Enterprise Ethernet, resulted in a scalable, agile, and versatile network infrastructure.

This transformation empowered Morgans to pivot swiftly to meet the ongoing connectivity needs of the business, ensuring ultra reliability, fast upload and download speeds, and guaranteed uptime.

Superloop and nbn Enterprise Ethernet proved instrumental in streamlining services, realising value earlier, managing costs, and delivering a superior customer experience.

Matt Neubauer praised this transformative partnership.

“We value our partnership with Superloop and nbn, which has enabled us to transform our connectivity infrastructure and enhance our client experiences.”

The success story highlights how a collaboration with Superloop can play a crucial role in supporting Australia's digital economy by creating robust infrastructure for businesses and communities.

To partner with Superloop and take your enterprise-grade internet to the next level, see our Probiz fibre plans here.

Looking towards the future

Morgans Financial Limited isn't just upgrading their internet connection, they're leading the charge into a digital future. This case study exemplifies the transformative power of nbn’s Enterprise Ethernet, delivered thanks to the expertise of Superloop.

In an era where connectivity is paramount, this collaboration has not only addressed specific business challenges but also positioned Morgans as a forward-thinking financial services firm ready to meet the dynamic needs of its clients.

Here's to a long-lasting partnership that continues to define what success looks like in a world driven by digital dynamics.