Today’s communications market is a minefield for organisations looking for truly enterprise-grade connectivity solutions that address their needs at an acceptable price point.

As explained in the previous blog, the rapidly evolving technology of Fixed Wireless is proving to be a powerful option for companies needing fast, reliable and affordable connections able to be deployed wherever needed.

In this article, we walk you through the top 5 reasons why this technology could help immediately resolve all your communications challenges.

1. Speed
We’ve covered off the fact that for the past several years, the leading Fixed Wireless solutions have been built using mmWave (millimetre wave) technology; the very same technology underpinning 5G. 5G is going to transform how most us do business and live, when it finally arrives, and in many instances, it may completely remove the need for fixed infrastructure such as fibre.

Still, it will be some time before it can match the actual speeds being clocked on Fixed Wireless today. Some users in Australia and elsewhere are achieving an astonishing 20Gbit/sec, with even better performance seemingly not too far off. And because Fixed Wireless transmits at close to the speed of light (Fibre is 30% less OR ~70%) it achieves virtually zero latency. This is especially important in the context of services like video/teleconferencing and the growing reliance on as-a-service platforms for core business systems.

2. Reliability
Extreme weather events such as violent storms have tested Fixed Wireless solutions in the past. But most of these issues have now been ironed out, leading to a comparison between networks that blast data through the air (via radio spectrum) between small line-of-sight antennas atop buildings, and networks where data typically travels between a complex matrix of disparate lines woven in under our roads, power networks, water and other essential infrastructure.

To put it more simply, you don’t get organisations ringing service providers to say ‘I think the workers outside may have dug up our Fixed Wireless network’. The other important thing to note is that Fixed Wireless isn’t subject to the sorts of degradation that many fixed networks experience during peak times, so users get the service they signed up for.  

3. Low Cost
Having a fast reliable connection is essential for most organisations today. But at what cost?

In a market where customers are charged for speeds they’re not even receiving, something surely is seriously wrong. And that’s not even mentioning the vast number of organisations in Australia still denied the privilege of this confusing experience.

Fixed Wireless is not a commodity product, rather it’s a premium enterprise-grade solution that delivers arguably the best value of anything currently available. After-all, you have to ask yourself, what would you expect to pay an incumbent telco for a connection delivering speeds in the realm of 20Gbit/sec!

4. Ease of Deployment
Everyone associates wireless and mobile communications with flexibility and freedom.

With Fixed Wireless, you’re able to enjoy those benefits at an enterprise level.

You can easily configure your network to operate across metropolitan areas with the placement of small (30cm) antennas at intervals or 2, even 3km apart. For organisations looking for a fast, affordable way to quickly build an enterprise network – either being stock traders in the capital cities or mining companies in the outback – it’s hard to conceive of a better option.  

5. Security
Intercepting and decoding data packets traversing mobile networks is something even the smartest military technologies struggle to do. And it’s no coincidence that many of the enthusiastic adopters of Fixed Wireless are industries where security is of paramount importance, including; financial services, airlines and many areas of the public sector.